Building Financial Futures Together

Since 2018, we've helped everyday Canadians understand small capital investing through practical education and real-world strategies that actually work.

How We Started

Back in 2018, I was sitting in a coffee shop in Calgary when a friend asked me why investing felt so complicated. She had $2,000 saved up but every advisor wanted her to have at least $10,000 to get started.

That conversation stuck with me. Why should someone need thousands of dollars just to learn the basics? Most Canadians start with small amounts — maybe a few hundred from tax refunds or birthday money.

So we built Boriente Juliafo around a simple idea: teach people to invest the money they actually have, not the money they wish they had. No minimums, no complex jargon, just practical education for real people.

Modern financial planning workspace with charts and analysis tools

What Drives Us

These aren't just nice words on a website. They guide every decision we make and every lesson we teach.

Real Education

We teach with actual examples, not theoretical concepts. Every lesson comes from real market situations and genuine investor experiences.

Honest Guidance

We'll tell you when something doesn't make sense for your situation. Sometimes the best advice is to wait or choose a different path.

Practical Focus

Everything we teach has a clear purpose. If it doesn't help you make better decisions with your money, we don't waste your time with it.

Meet Korana Zelićević

Our lead educator brings 12 years of experience helping Canadians navigate small capital investing. She started her career at a credit union in Medicine Hat, where she learned that the best financial advice comes from understanding people's real circumstances.

  • Small capital investment strategies
  • Canadian tax-advantaged accounts
  • Risk assessment for new investors
  • Behavioral finance and decision-making
  • Portfolio building with limited funds
Korana Zelićević, lead financial educator and investment advisor

Our Teaching Method

We've spent years refining how we teach investing to make it stick. Here's what makes our approach different.

Start Small, Think Big

We begin with whatever amount you have — even $50. You'll learn the same principles that work with larger amounts, but without the pressure or complexity that comes with big investments.

Real Market Examples

Every lesson includes actual market scenarios from the TSX and major exchanges. We show you what happened, why it happened, and how different strategies would have performed.

Canadian Context

All our examples use Canadian brokers, tax rules, and market conditions. You won't waste time learning strategies that don't work here or trying to convert foreign advice.

Gradual Complexity

We introduce new concepts only after you're comfortable with the basics. No overwhelming information dumps or advanced strategies before you're ready.

Investment education materials and Canadian market analysis
Financial planning session with charts and investment tools
Modern investment learning environment with technology tools

Ready to Start Learning?

Our next comprehensive program begins in September 2025. Join other Canadians who are taking control of their financial future through practical, small-capital investing education.